Building an Online Business (STP03EO)
Instructor
Savvy
Reviews
Course Overview
What Will Students Learn?
- Define what an online business is
- Identify opportunities for an online business
- Find resources to support your business
- Create a business strategy that includes a business plan, budget, and marketing plan
- Begin setting up a website, mobile presence, and storefront with e-commerce support
- Decide whether or not your online business can benefit from joining an online marketplace
- Market your online business using social media and the Internet
What Topics are Covered?
- How Online Businesses Can Benefit You
- Laying the Groundwork
- Creating a Business Plan
- Breaking Down the Plan
- Building Your Online Business
- Internet Marketing Basics
Course Content
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Academy Topics
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Course Overview
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Learning Objectives
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Pre-Assignment
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Pre-Course Assessment
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How Online Businesses Can Benefit You
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Laying the Groundwork
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Who Are You?
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Pre-Assignment Review
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Creating a Business Plan
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Creating a Business Plan
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Sample Business Plan
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Gathering Resources
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Breaking Down the Plan
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Creating a Marketing Plan
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Creating Financial Projections
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Raising Startup Capital with Crowdfunding
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Building Your Online Business
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The Basic Elements
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Creating a Website
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Checking Out the Sites, Part One
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E-Commerce Options
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Creating a Mobile Presence
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Checking Out the Sites, Part Two
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Joining Online Marketplaces
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Internet Marketing Basics
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Social Media Strategies for Success
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Building Relationships
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Recommended Reading List
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Post-Course Assessment
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Post-Course Assessment
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Personal Action Plan
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Post-Course Assessment
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