
Personal Brand: Maximizing Personal Impact (TDF07EO)
Instructor
Savvy
Reviews
Course Overview
What Will Students Learn?
- Speak in terms of the impact and influence that you want to have in life and work
- Understand your personal style in terms of your personal brand
- Develop skill in areas like focus, concentration, and communication to support your brand
- Build credibility and trust by living your brand
- Take ownership of your image, both online and in person
What Topics are Covered?
- Importance of a personal brand
- Your brand approach to others
- Looking at the outside and the inside
- Setting goals
- Networking for success
- Communication strategies
- Building your credibility
- Brand You
- Living your brand
- Managing your social media presence
- Having influence
- Dealing with challenging people
- Presentations and meetings
Course Content
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Academy Topics
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Learning Objectives
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Pre-Assignment
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Pre-Course Assessment
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Importance of a Personal Brand
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What’s in a Brand?
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Defining Success
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Your Personal Brand
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Your Brand Approach to Others
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Brand Style Assessment
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Results Tabulation
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Debrief
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Looking at the Outside
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Dress for Success
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Business Etiquette
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How You Sound
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Looking at the Inside
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Developing Focus and Concentration
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Developing Confidence
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Confidence Builder
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Making Connections
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Setting Goals
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What Do You Want?
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Go For It!
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Identifying Dreams and Setting Goals
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Getting Some SPIRIT
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Being Flexible and Resilient
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Networking for Success
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Communication Strategies
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What is Said and What is Heard
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Communication Situations
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How Do You Rate Your Listening Ability?
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Active Listening Skills
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Building Your Credibility
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Brand You
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Defining Your Brand
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Designing My Brand
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Living Your Brand
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Getting Started
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Thinking Out Loud
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Managing Your Social Media Presence
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Having Influence
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Persuasion Techniques
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Negotiation Techniques
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Expressing Your No
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Dealing with Challenging People
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Getting to the Heart of the Problem
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The Three F’s
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Types of Difficult People
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Presentations and Meetings
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Speak, by all Means!
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Preparing for Meetings
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Recommended Reading List
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Personal Action Plan
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Post-Course Assessment
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