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SMB & Startup

Making Your Business Better (STP08EO)

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Instructor

Savvy

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Course Overview

What Will Students Learn?

  • Positioning and the supply chain
  • Using the elements of pricing
  • Characterizing ‘business culture’
  • Applying essential marketing tools
  • Learning and practicing selling and negotiation
  • Responding to Requests for Proposals (RFPs)
  • Creating a project management plan
  • Enhancing workplace teamwork and productivity
  • Creating a strategic plan.

What Topics are Covered?

  • Positioning and Pricing
  • Marketing
  • Selling and Negotiating
  • Request for Proposals (RFPs)
  • Project Management
  • Team Building and Productivity
  • Strategic Planning

Course Content

  • Academy Topics

    • Course Overview

    • Learning Objective

    • Pre-Assigment

    • Pre-Course Assessment

    • Positioning and Pricing

    • Knowing What You Sell

    • Knowing What You Sell Activity

    • Examining the Positioning

    • Supply Chain Activity

    • Elements of Pricing

    • Pricing Activity

    • Marketing

    • Your Business Culture

    • Elements of Culture Activity

    • Understanding Your Customers

    • Customer Values

    • Brainstorming Activity

    • Marketing Essentials

    • Your USP Activity

    • Your Marketing Outline

    • Selling and Negotiating

    • Making the Sale

    • Seller and Contact Activity

    • Relationship Model of Selling

    • Relationship Model Activity

    • Elements of Negotiation

    • Social and Emotional Intelligence

    • Styles of Negotiation

    • Negotiating a Style Activity

    • Request for Proposals (RFPs)

    • Understanding Proposals

    • Responding to an RFP

    • RFP Activity

    • Project Management

    • Elements of Project Management

    • Brainstorming Activity

    • Creating a Project Plan

    • Work Structure Breakdown

    • Work Structure Breakdown Activity

    • Organizing the Tasks

    • Work Breakdown Structure Revisited

    • Team Building and Productivity

    • Individual Relationship Skills

    • Good Relationship Skills Activity

    • Healthy Workplace Culture

    • Workplace Culture Activity

    • Core Values

    • Core Values Activity

    • Building a Team

    • Leadership Skills

    • Strategic Planning

    • A Strategic Plan

    • Ingredients of a Good Strategic Plan

    • Detailed Description Products/Services

    • USP Review

    • Core Values/Guiding Principles

    • Core Values Revisited

    • Strengths and Opportunities

    • Guiding Principles Revisited

    • Assembling the Action Plan

    • Assembling the Action Plan Activity

    • Summary

    • Recommended Reading List

    • Personal Action Plan

    • Post Course Assessment

Paid
  • Lessons 63
  • Skill Beginner
  • Last Update 27/02/2025